South 40 Snacks

A site refresh leading to email marketing and Paid Search (SEM).

About

Refreshing a Snack Brand with a Worldly Perspective

South 40 Snacks offers simple snacks that are sourced from around the world. Their website needed a refresh that was representative of this perspective.
Stats
Client
South 40 Snacks
Year
2024-2025
Industry
Food & Beverage
Goal

From Code to Campaigns: A Site Ready for Marketing Success

The figma was handed off to us after an audit on the home page, pdp's and the navigation. The site upgrade required coding so that the company could do easy site updates. Post site refresh, we moved to email marketing automations and promotional email marketing paired with PPC.

Result

Improved Conversions and Customer Retention Through Integrated Marketing

The brand messaging updated on the site along with the PPC through Google, PMax, and Meta led to improved efficiency in customer retention and conversions scaling upward. We provide monthly reporting to allow continued fine tuning and improvement in growth.

Visual Journey

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feedback

Fan and Fuel has been prompt in responding to support tickets and in implementing work necessary to improve store function. They are flexible and easy to work with.

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