Audio Art Cable
A new Shopify site that was updated in design and function leading to a partnership of Paid Search (SEM), SEO, and Email Marketing.
A Clean, Modern Shopify Rebuild for a Premium Audiophile Brand
Organizing Hundreds of Products Into a Seamless Buyer Journey
To create a navigation that categorizes the hundreds of cables. Product pages that introduce the product, offering them with specific infographics, dropdowns for length and specific add ons.
Stronger Visibility, Higher Engagement, and Integrated Marketing Wins
The Shopify site has evolved since it's initial launch primarily expanding the mega menu functionality. As our services have grown we've optimzed the pages for SEO. Paid Search (SEM) has been primarily utilized to grow the subscriber list so that the 8-10 emails that are sent monthly captilize on this audience. The perk of our multi-service bundle is that we can ensure that all facets are running in tandem for product introduction, promotions and updates.
Fan and Fuel has been prompt in responding to support tickets and in implementing work necessary to improve store function. They are flexible and easy to work with.